Post graduate diploma in digital marketing Course
PGDM in Digital Marketing
PGDM in Digital Marketing is a management program. The course covers areas such as social media, SEO, content marketing, online advertising, email marketing, and website promotion. The Postgraduate Diploma in Digital Marketing also includes practical learning through projects, assignments, and real-world examples. The program can help students explore career opportunities in areas such as SEO, social media marketing, content marketing, digital advertising, and other online marketing roles.
- Last Update : Sep 21, 2026
- English
- students
Digital Marketing Key Program Highlights
- Digital Marketing Skills Learn search engine optimization, social media marketing, and other modern digital marketing practices that are in great demand these days and ensure that you are one step ahead of the game.
- Practical training Gain knowledge through real-world projects, live campaigns, and case studies.
- Faculty and Industry Experts Learn from industry experts and experienced faculty members who can provide you with valuable insights.
- Mentioned industry-leading tools training: Learn and get certified in the most popular digital marketing software, including Google Ads, Google Analytics, Meta Business Suite, SEO tools, and others.
- Internship opportunities Secure valuable experience through an internship at a company.
- Career Growth Develop communication, creativity, strategy, and leadership skills while exploring diverse career opportunities in digital marketing.
Value Added Courses and Certification
IIBS offers a PGDM program where students first learn the basic areas of business and management. In the first year, they study subjects that help them understand how different parts of a business work. In the second year, students can choose from five specializations as Majors and can also select Minors based on what they are interested in or what they want to do after graduation. The program also includes additional certifications along with the regular subjects. Students can complete 24 certifications, including 8 mandatory certifications, 4 related to their specialization, 12 from Harvard Business School through student choice, and 10 IIM certifications through MOOCs. There are 95 courses available in total, giving students the option to learn about different areas of business.
Digital Marketing Syllabus - Theory and Practice
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Semester 1
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Semester 2
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Semester 3
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Semester 4
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Semester 5
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Semester 6
Career Assistance
Students will receive guidance in developing a resume, preparing for interviews, and enhancing their communication skills. They will also gain knowledge of how to effectively present their expertise and practically apply of digital marketing during an interview. Our assistance will provide information on internships and job opportunities that will help them understand the attributes required in the career field, such as SEO, social media marketing, content marketing, and ad management.Client-1
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Digital Marketing Course FAQ
It is a 2 year management diploma program that focuses on digital marketing (SEO, social media, analytics, etc.) and includes general business courses.
Eligibility typically requires a bachelor's degree in any discipline from a recognised university, along with a valid score in a national or state-level management entrance exam (such as CAT, MAT, CMAT, XAT, IBSAT, or ATMA).
Digital Marketing Manager, SEO Specialist, Social Media Manager, Content Marketing Specialist, Performance Marketing Specialist
After finishing a digital marketing course, you can build a rewarding career as an SEO expert, digital marketing executive, social media manager, content marketer, or PPC specialist.
Anyone can learn digital marketing, whether you're a student, a recent graduate, changing careers, a business owner, or just an enthusiast.
A digital marketing course usually takes around 2 years to complete, giving you enough time to learn the concepts and practical skills in detail.
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