MBA in Marketing Management

MBA in Marketing Management

The MBA in Marketing Management program provides advanced knowledge in marketing strategies, consumer behavior, digital marketing, and brand management. This degree prepares graduates for high-impact careers in marketing, equipping them with the skills needed to drive business growth and brand success across diverse industries.

  • Last Update : Nov 05, 2024
  • students
Key Program Highlights
  1. Comprehensive Marketing Curriculum: Gain in-depth knowledge of marketing principles, consumer behaviour, digital marketing, brand management, market research, and strategic marketing to become a well-rounded marketing professional.
  2. Focus on Real-World Marketing Challenges: Engage in case studies, live projects, and internships with leading companies, providing you with practical exposure to the latest marketing trends and real-world business challenges.
  3. Specialisations and Advanced Skills: Choose specialisations such as Digital Marketing, Advertising, Retail Management, or International Marketing to tailor the program to your career interests and market demands.
  4. Industry Networking and Collaboration: Build connections with marketing professionals, industry leaders, and alumni through workshops, seminars, and networking events, opening doors to valuable career opportunities.
  5. Career Growth and Leadership Development: Develop essential leadership and management skills that prepare you for high-level roles such as Marketing Manager, Brand Manager, Product Manager, or Digital Marketing Strategist in a variety of industries.

Value Added Courses and Certification

MBA along with 10 Certification Courses by IIM Bangalore and 46 Value Added Courses and Certification from other Corporate Houses and IIBS Finishing School

Career Assistance

MBA in Marketing Management equips individuals with the tools to thrive in the competitive marketing industry. Services include expert resume crafting, personalized interview coaching, and connections to top marketing firms. Tailored career guidance ensures strategic career advancement and long-term success in marketing leadership roles.

 

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Recruitment Partners

Frequently Asked Questions

An MBA in Marketing Management focuses on developing strategic skills in advertising, branding, market research, and consumer behavior to prepare students for dynamic marketing roles.

Yes, an MBA in Marketing offers a promising career with roles like brand manager, market analyst, or digital marketing strategist, with high demand in diverse industries.

Graduates with a minimum of 50% marks in any discipline are eligible. Final-year students can also apply. Work experience and a strong interest in marketing are advantageous.

Common entrance exams for MBA Marketing include CAT, MAT, XAT, GMAT, and IIBS-specific admission tests (IIBSAT), depending on the institution's requirements.

At IIBS, the total fee for the MBA in Marketing program is Rs. 9,45,000, offering competitive tuition, quality education, and practical exposure through internships and projects.
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