MBA in Marketing Management
At our college, the MBA in Marketing Management program is a dynamic, industry-focused course designed to develop advanced expertise in strategic marketing, consumer behavior, digital marketing, market research, and brand management. Aligned with the evolving needs of the global business landscape, the program integrates core business fundamentals with modern marketing practices to shape future-ready marketing professionals. Through practical learning experiences such as case studies, live projects, and industry interactions, students build strong analytical, creative, and leadership skills. Graduates of the MBA in Marketing Management at our college are well-equipped to take on impactful roles in advertising, brand strategy, digital media, product management, and business development across a wide range of industries.
- Last Update : Sep 19, 2025
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Marketing Management Key Program Highlights
- Comprehensive Marketing Curriculum: Gain in-depth knowledge of marketing principles, consumer behaviour, digital marketing, brand management, market research, and strategic marketing to become a well-rounded marketing professional.
- Focus on Real-World Marketing Challenges: Engage in case studies, live projects, and internships with leading companies, providing you with practical exposure to the latest marketing trends and real-world business challenges.
- Specialisations and Advanced Skills: Choose specialisations such as Digital Marketing, Advertising, Retail Management, or International Marketing to tailor the program to your career interests and market demands.
- Industry Networking and Collaboration: Build connections with marketing professionals, industry leaders, and alumni through workshops, seminars, and networking events, opening doors to valuable career opportunities.
- Career Growth and Leadership Development: Develop essential leadership and management skills that prepare you for high-level roles such as Marketing Manager, Brand Manager, Product Manager, or Digital Marketing Strategist in a variety of industries.
Value Added Courses and Certification
MBA along with 10 Certification Courses by IIM Bangalore and 46 Value Added Courses and Certification from other Corporate Houses and IIBS Finishing School
Marketing Management
Marketing Management Syllabus - Theory and Practice
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SEMESTER - I
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SEMESTER -II
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SEMESTER -III
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SEMESTER -IV
Career Assistance
MBA in Marketing Management equips individuals with the tools to thrive in the competitive marketing industry. Services include expert resume crafting, personalized interview coaching, and connections to top marketing firms. Tailored career guidance ensures strategic career advancement and long-term success in marketing leadership roles.
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