BCom in Digital Marketing Course

BCom in Digital Marketing

The BCom in Digital Marketing program offers students a solid foundation in commerce along with specialized knowledge in online marketing, SEO, social media strategies, and content marketing. This degree prepares graduates for dynamic careers in the digital marketing industry, equipping them with the skills needed to drive online business growth and brand visibility.

  • Last Update : Nov 22, 2024
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BCom (Digital Marketing) Key Program Highlights

  1. Comprehensive Digital Marketing Curriculum: Learn the fundamentals of digital marketing, including SEO, SEM, social media marketing, content marketing, and email marketing, providing a strong foundation in the key areas of online business promotion.
  2. Hands-On Training with Industry Tools: Gain practical experience using industry-standard tools such as Google Analytics, Google Ads, SEMrush, and social media management platforms, ensuring you're job-ready for digital marketing roles.
  3. Focus on Emerging Trends: Stay ahead of the curve with a curriculum that includes the latest trends in digital marketing, such as influencer marketing, artificial intelligence in marketing, and mobile marketing strategies.
  4. Real-World Projects and Campaigns: Apply your skills in live projects and digital campaigns, helping you build a portfolio of work that demonstrates your capabilities to future employers.
  5. Career Opportunities in a Growing Field: Prepare for in-demand roles such as Digital Marketing Specialist, SEO Expert, Social Media Manager, and Content Strategist, with the added benefit of internships, certifications, and career guidance.

Value Added Courses and Certification

MBA along with 10 Certification Courses by IIM Bangalore and 46 Value Added Courses and Certification from other Corporate Houses and IIBS Finishing School

BCom (Digital Marketing) Syllabus - Theory and Practice

Career Assistance

BCom in Digital Marketing helps individuals launch successful careers in the fast-evolving digital landscape. Services include personalized job search strategies, skill enhancement, and guidance on building an impressive portfolio. Expert advice on interview preparation and networking ensures long-term growth in digital marketing roles.

 

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BCom (Digital Marketing) Course FAQ

BCom in Digital Marketing integrates commerce education with marketing strategies, focusing on online platforms, analytics, SEO, and advertising to prepare students for modern marketing roles.

Yes, digital marketing is a lucrative career after BCom, offering roles in SEO, content marketing, social media, and analytics with high demand in industries globally.

Yes, BCom and Digital Marketing can be pursued together as an integrated program, allowing students to gain foundational commerce knowledge alongside digital marketing expertise.

BCom in Digital Marketing offers opportunities in roles such as digital marketer, social media strategist, brand manager, and data analyst, with growing demand across all sectors.

At IIBS, the total fee for the BCom with Digital Marketing course is Rs. 6,45,000, offering comprehensive education, practical exposure, and industry-relevant internships.
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