BBA in Marketing
A BBA in Marketing offers students a comprehensive understanding of marketing strategies, consumer behavior, digital marketing, and brand management. This degree prepares graduates for dynamic and successful careers in the marketing industry, equipping them with the skills needed to excel in various marketing roles.
- Last Update : Nov 22, 2024
- English
- students
BBA in Marketing Key Program Highlights
- In-Depth Marketing Knowledge: Develop expertise in core marketing concepts, including consumer behaviour, market research, digital marketing, and branding strategies.
- Hands-On Marketing Experience: Participate in practical projects, case studies, and internships with leading companies to apply marketing theories in real-world business environments.
- Digital and Social Media Marketing Skills: Learn cutting-edge techniques in digital marketing, social media campaigns, and content creation to succeed in today’s digital marketplace.
- Global Marketing Perspective: Gain insights into international marketing strategies, cross-cultural communication, and global market dynamics to prepare for a career in a globalized world.
- Creative and Analytical Thinking: Enhance both your creative and analytical skills, enabling you to craft innovative marketing campaigns and make data-driven marketing decisions.
Value Added Courses and Certification
MBA along with 10 Certification Courses by IIM Bangalore and 46 Value Added Courses and Certification from other Corporate Houses and IIBS Finishing School
BBA in Marketing Syllabus - Theory and Practice
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Semester 1
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Semester 2
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Semester 3
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Semester 4
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Semester 5
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Semester 6
Career Assistance
Get comprehensive career support with a BBA in Marketing. Benefit from internships, industry mentorship, and placement opportunities to secure roles like brand manager, marketing analyst, or digital marketing executive. Build a strong foundation for success in the marketing world!
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